WHAT IS A SYREN?
Not just Greek mythology.
A SYREN is any woman throughout history who understood that pleasure is power. That beauty is ritual, not vanity. That wellness doesn't require suffering.
They've existed across cultures, across centuries, under different names:
Yang Guifei, the most beautiful woman in Tang Dynasty China, who consumed Tremella mushroom daily—not because physicians prescribed it, but because she knew her body's wisdom.
Ayurvedic healers who prescribed Gotu Kola not as medicine, but as sacred practice. Who understood that caring for yourself is the opposite of selfish.
Priestesses who guarded botanical secrets and passed them only to women who understood: indulgence and intention aren't opposites.
These weren't women who earned their wellness through discipline.
These were women who chose themselves. Daily. Unapologetically.
The world called them empresses. Healers. Legends.
We call them what they were: SYRENS.
Women whose power comes from refusing to compromise. Whose call is irresistible because they won't apologize for wanting both pleasure and purpose.
Now it's your turn.
The Bear’ to Beauty. This Is How We Got There
This isn't just a supplement. It's two years of obsession, born in a Chicago restaurant kitchen where everything I thought I knew about baking met food science I'd never imagined.
This is the story of how we got here.
At 50, I was discovered on Instagram.
After 22 years of baking for friends and family—with zero professional experience—I posted my work online. A Chicago restaurateur saw it and offered me my dream job: Head Pastry Chef at an upscale restaurant.
I imagined it would be like The Great British Bakeoff—warm, creative, joyful.
Instead, it was more like The Bear. Fast-paced, high-pressure, relentless.
Then Georgios walked into the restaurant. A pastry R&D developer and virtuoso of confectionery science, he became my greatest ally in the kitchen—and eventually, my co-founder.
Working alongside him, we kept returning to the same question:
Why should wellness feel like deprivation?
I'd spent years taking supplements. Pills I dreaded. Powders that tasted like punishment. Beauty products that made me feel like I was broken and needed fixing.
I was tired of being told I had to choose: effective or enjoyable. Health or pleasure. Discipline or desire.
The supplement industry had convinced women that if it works, it has to taste terrible. That suffering proves dedication. That pleasure is something you earn, not something you deserve.
We refused to accept that.
With Georgios' mastery of food science and my belief that powerful rituals should be pleasurable, we created SYREN SPREADS—a beauty supplement that doesn't ask you to sacrifice joy for results.
We didn't set out to build just another supplement brand.
We set out to create something for SYRENS—women who refuse to choose, who understand their worth, who know that pleasure is power.
Women like Yang Guifei, who treasured Tremella not because someone told her to, but because she knew.
Women like the Ayurvedic healers who understood that caring for yourself isn't selfish—it's sacred.
Women like you.
WHAT WE BELIEVE
Wellness shouldn't feel like punishment.
For too long, the supplement industry has convinced women that if it works, it has to taste terrible. That health requires discipline, not desire. That you need to earn your wellness through suffering.
We refuse.
We believe:
Pleasure is power. Your daily ritual should be something you crave, not something you force yourself to remember. When wellness feels good, it becomes sustainable.
Ancient wisdom belongs to modern women. Empresses and healers throughout history treasured these botanicals for millennia. Not because they were desperate to fix themselves—because they understood their worth and chose accordingly.
You don't have to choose. Indulgence and intention. Taste and tradition. Joy and results. These aren't opposites. They never were.
You're not broken. You don't need fixing. You need a ritual that honors both your desire for pleasure and your commitment to yourself.
That's why we exist.
To create wellness that feels like power, not punishment.
To honor the lineage of SYRENS who came before—and to welcome the ones who are just discovering their call.
One golden spoonful at a time.