AI Content Policy
Last Updated: January 20, 2026
Commitment to Transparency
Syren Spreads is committed to transparency and responsible use of artificial intelligence (AI) in our marketing, advertising, and digital content. We believe in providing clear disclosures whenever AI-generated or synthetic media is used, in accordance with applicable laws and consumer protection standards.
Scope of This Policy
This policy applies to all Syren Spreads content that may include AI-generated or AI-assisted elements, including but not limited to:
- Images and model photography
- Lifestyle visuals and influencer-style imagery
- Testimonials, reviews, or quoted content
- Video content and endorsements
- Social media posts and graphics
- Product imagery (when synthetic people or events are depicted)
When Disclosures Are Required
Disclosures are provided whenever AI-generated or synthetic content could reasonably be interpreted as representing real people, real customer experiences, or real-world events.
Examples include:
- AI-generated models using or displaying products
- AI-assisted testimonials or quoted statements
- Videos containing synthetic performers or AI-generated scenes
- Influencer-style images created using AI tools
Pure product images that do not depict people or events (e.g., product jars alone) generally do not require disclosure.
Disclosure Practices
All required disclosures are clear, conspicuous, and placed immediately adjacent to the relevant content. Disclosures are never hidden behind links or separate policy pages.
Common disclosure labels include:
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“AI-generated image”
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“Synthetic model”
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“AI-created testimonial”
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“This video contains synthetic media”
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“Contains synthetic performer”
Placement Examples:
- “Featuring AI-generated model” displayed next to an image
- “Customer testimonial created with AI assistance” displayed with quoted content
- Text overlays or captions on social media posts indicating synthetic media use
Accessibility & Alt Text
Where applicable, image alt text may include clear identification of AI-generated content, such as:
“AI-generated model enjoying Syren Spreads.”
This ensures transparency and accessibility for all users.
No Deception Policy
Syren Spreads does not use AI-generated content to misrepresent:
- Real customer experiences
- Healthcare or medical professional endorsements
- Product performance, efficacy, or results
AI-generated content is never presented as genuine human testimony or professional endorsement.
Legal Compliance
This policy is designed to comply with:
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New York Synthetic Performer Disclosure Law (NY GBL §396-b, effective June 2026)
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FTC and NAD endorsement and advertising guidelines
Disclosures are mandatory for New York–targeted advertisements once the law takes effect and are applied proactively across all applicable platforms.
Review & Auditing
We periodically review our website, advertising, and social media content to identify AI-generated materials and ensure appropriate disclosures are applied. Detection tools may be used to support this process.
Questions or Concerns
If you have questions about our use of AI-generated content or this policy, please contact us at:
